Getting Uncomfortable Going Live

Getting Uncomfortable Going Live

It’s your big chance, you’ve got the technology, you’ve got something to say and you believe there is an audience that wants to hear you. But the thought of speaking into the camera is daunting. Even worse, you’re live, you can’t take back what you say, you can’t fix...
Change May Change, But Solid Ideas Remain

Change May Change, But Solid Ideas Remain

I’ve been in the sales business for well over 30 years (yikes, did I really say that?), and the more I live stream video, the more I find commonalities between the two. Here’s what I have learned: When selling, don’t sell. Build relationships first. I do the same in...
Live Streaming: It’s About The Content!

Live Streaming: It’s About The Content!

Of course you’ve heard the expression, “Content is King”. While this is my belief, the barrier to entry for live streaming video is low. Virtually anyone with a smartphone can produce a live stream and become the next live streaming celebrity with millions of...